Side Hustle to Small Business

Justus Hillebrand never planned on becoming an entrepreneur. After graduating from a Ph.D. program, he had wanted to become a history professor. However, after becoming a research assistant, Justus found himself doing contract work for large-scale clients such as the United States Holocaust Memorial Museum. After falling in love with the work, in 2022, he decided to incorporate his business, Digital History Consulting Inc. 

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[00:01:16] Justus Hillebrand's Background

[00:05:07] Early Entrepreneurial Experiences

[00:07:24] Transition to Entrepreneurship

[00:11:31] Balancing Work and Family Life

[00:14:01] Managing Workspaces and Time

[00:16:12] Reflections on Entrepreneurship

[00:19:33] Advice for Aspiring Entrepreneurs

[00:22:59] Connect with Justus

When Kera Sanchez’s mother passed away in 2022, she felt that there was much left unsaid and grieved the conversations her and her mother would never get to have. After jotting down some topics she felt she will miss out on, Kera decided to build and publish a journal specifically for those grieving, the Letters Legacy Journal. In February, Kera also published the first edition of her magazine, Get Griefy Magazine.

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[00:00:00] Introduction

[00:01:13] Kera's Background

[00:05:22] Entrepreneurial Beginnings

[00:06:25] Teaching and Entrepreneurship

[00:08:05] Publishing Journey

[00:09:27] Overcoming Nerves

[00:11:02] Balancing Teaching and Business

[00:14:24] Handling the Weight of Grief

[00:16:00] Learning and Support Systems

[00:18:04] Authenticity in Business

[00:20:28] Advice for Aspiring Entrepreneurs

[00:21:47] Connect with Kera

[00:22:29] Closing Remarks

 

After the birth of her first daughter, as well as the start of the COVID-19 pandemic, Nivia Lopez knew that she didn’t want to go back to her in-person 9 to 5. After trying a few different gigs, such as dropshipping and virtual assisting, Nivia realized her passion lies in digital marketing. Now, Nivia has grown a company where she has the freedom to work remotely and have a healthy work-life balance.

Shawnti Refuge is the founder of Shawnti Refuge Journals, a collection of journals she created after navigating a mental health crisis in 2018. With the help of therapists, she found journaling to help her heal, and now wants to help others do the same. With the hope of ensuring no one feels the way she did, Shawnti launched the business in 2021. Now, she hopes to take it full-time in the near future.

After Michele Riechman had her third child, she started to notice that it was challenging to keep up with her children, and that even going up one flight of stairs would leave her breathless. With a background in Physical Therapy, Michele decided to start her business as a personal trainer for women over 40. Michele says that by going back to the basics of fitness, women can feel empowered to take care of their bodies.

Ethan King founded stuff4GREEKS.com after joining the Greek community at his college. What started as a school project is now a successful business that has been around for over 20 years. The company offers advanced personalized apparel for those in fraternities and sororities on college campuses. On top of stuff4GREEKS.com, Ethan founded Zeus’ Closet, a retail location offering personalization of clothing.

Erin Sims and John Mills established Connect-Empower when they noticed a significant gap in the system, particularly in the accessibility of support and resources for the elderly. Recognizing that senior individuals often struggled to tap into the full array of available services, Connect-Empower was founded with the primary goal of enlightening clients about various healthcare services at their disposal.

As a C-Suite Executive working over 60 hours a week and doing contract work on the side, Lindsay May found herself facing burnout. Looking for a change, Lindsay decided to fully commit to her marketing side gig. Now, she operates Happy Marketing Co., a thriving marketing agency. Within just four months of this transition, Lindsay not only achieved her revenue targets but also surpassed the salary she earned in her previous C-Suite role.

Sam Westfall had two different careers prior to starting his business: a tank mechanic in the military, and an IT Specialist. Now, Sam is combining those two experiences by starting Archery N Motion, an archery range and equipment supplier based out of Colorado Springs, Colorado. Archery N Motion specializes in moving target platforms, which give shooters the practice they need without wounding animals.

Join us as we explore the unique journeys of three passionate individuals who not only found joy in their hobbies but also managed to turn them into thriving businesses. John, the Founder of Unite Creative Company, helps organizations build connections through video production. Sam advocates for autism awareness with Autism Rocks and Rolls, a non-profit he founded when he was just 20 years old. Jonathan, the Founder of Botset Designs, elevates businesses through logo design, upgrading their branding.